First national conference.

In June 2010, the American Third Position (A3P) held its first national conference in Irvine, California.  Leaders of the group, including Kevin MacDonald, Tom Sunic and William Johnson, spoke at the conference.

Most of the speakers focused on developing the A3P as a political force that could run candidates for office. The explicit white supremacist platform of the group was made clear as speakers focused on the preservation of white European culture. Sunic asserted that the A3P could increase its potential power by reaching millions of white Americans, particularly young people. He told the crowd, "I consider this A3P as the last ditch effort to reboot ourselves, to restore our pride, our dignity in our race…"  Sunic added that the group needed to "project [themselves] in the mainstream media as normal, law-abiding citizens."

Other speakers compared the A3P to European far-right nationalist parties, such as the British National Party and the National Fronts of France and Belgium, and expressed hope that the A3P could parallel the success of nationalist parties in Europe that have managed to get candidates elected to the European Parliament.

MacDonald anticipated that whites' fear of losing political power would inspire them to turn to the A3P, especially if the organization is "on the map."  He suggested that the A3P infiltrate local politics and drum up publicity in order to get their message out to the white public. MacDonald added that if  the A3P got the word out that "intelligent people" are behind the A3P's platform people would feel they could vote for A3P candidates in private even if they did not support the group publicly. MacDonald focused on the term "white advocates" instead of "white nationalists" in an apparent effort to recast the A3P's white supremacist agenda.  He also urged the A3P to avoid association with "the failed strategies of the past" such as "holocaust revisionism" and "national socialism."  Like other speakers, MacDonald stressed that the party needed to present itself as an organization run by people who would be acceptable to the mainstream white public. He asserted, "We need to have candidates who show self-confidence, are well-spoken and attractive personally."

William Johnson called on attendees to use the A3P as a gathering place to gain political and social solidarity. Mark Weber, who heads the Institute for Historical Review, a Holocaust denial organization, also gave a speech that focused on how to make the A3P politically viable.

Activity in California

Southern California remains the main hub of activity for A3P.  Members of the group passed out fliers at an anti-immigrant rally in San Juan Capistrano on July 4, 2010.  The rally, held by the local Tea Party group, attracted about 350 attendees. A few days earlier, members of the A3P handed out fliers at a pier in Santa Monica and reportedly talked to passersby about the "unfairness" of globalization, the destruction of the environment and what they referred to as the "illegal war" against Iraq. A3P claims to have about 40 members in Southern California

Expanding outside of California

Soon after the group's national conference in June 2010, the A3P announced that a New Jersey-based white supremacist group, the League of American Patriots (LOAP) would be merging with their organization. The merger fits in with the A3P's plans to expand outside of California.  According to the announcement, LOAP agreed to become the A3P's Metro New York chapter. In a statement, LOAP said that its membership had decided to shift from being a regional group to becoming part of a national organization. LOAP stated, "We must organize our people into an effective fighting force for preserving and resuscitating Western Civilization. As a newer nationalist organization, A3P is accumulating the resources (brains, brawn, and finances) necessary for this colossal task ahead of us."

In early July 2010, at a  Tea Party in Morristown, New Jersey and in late June at a mainstream European cultural festival,  members of the A3P's Metro New York Chapter claimed to have handed out a number of handbills outlining the group's anti-globalization and anti-immigrant stances.

In keeping with its goal of entering mainstream elections, the New Hampshire state chairman of the A3P is running as a Republican for a State House seat in Grafton County in 2010. Republican officials have banned him from using the party's resources.